Outingz . Activity Booking App . 2013

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Outingz is a start-up focused on creating a mobile experience to allow active individuals to easily discover, plan, and book memorable activities. Still in the beginning stages, I have explored the workflows, information architecture and am in the process of completing initial wireframes. I am working as a creative director with a Visual Designer to make the product both compelling and engaging to users.

In addition to designing the user experience, I am working with various colleagues to define and adapt the business strategy, product strategy, and marketing strategy.